
“MediaDesk is more than our communications agency; they have been a partner in the growth and impact of our organization. They have become students of our work and of the education reform sector, which makes them able to serve the nuanced and sophisticated needs of our organization. MediaDesk has helped position us and our story for the maximum impact in the lives of students and our community.”
—Tony Monfiletto, Founder, Future Focused Education
What we did together:
- Branding
- Messaging
- Augmented reality (AR) exhibits
- Responsive website design, development, content, and care
- Content creation (videos, articles, newsletters, and social media)
- Custom graphics
- Earned media, local and national coverage
- Events and conferences
- Custom publishing (books and reports)
“MediaDesk is more than our communications agency; they have been a partner in the growth and impact of our organization. They have become students of our work and of the education reform sector, which makes them able to serve the nuanced and sophisticated needs of our organization. MediaDesk has helped position us and our story for the maximum impact in the lives of students and our community.”
—Tony Monfiletto, Founder, Future Focused Education

What we did together:
- Branding
- Messaging
- Augmented reality (AR) exhibits
- Responsive website design, development, content, and care
- Content creation (videos, articles, newsletters, and social media)
- Custom graphics
- Earned media, local and national coverage
- Events and conferences
- Custom publishing (books and reports)

Our Work In Action:
Multimedia Production
Showcasing youth in New Mexico is a priority for Future Focused Education. By coordinating, producing, and directing powerful mini documentary style films, we are able to highlight youth-led good happening in our communities.
Brand Development
Future Focused Education responds and adapts to education needs in New Mexico, and their growing initiatives and programs reflect their commitment to their vision and mission. We’ve built branding that provides consistency, brand recognition that speaks to diverse audiences, and allows room for growth and change in their programs.

Earned Media
With engaging stories of talented youth in New Mexico, we earned media coverage from NBC News and hosted their crew who made the trip to New Mexico to see how Future Focused Education’s paid-internship work is changing the education landscape.

Web Services
Providing an organized, easy to use and access website, has been essential to the growth of Future Focused Education. A client for 10 years, our web services and support include: hosting, maintenance, publishing, a full overhaul after a name change, and engaging, interactive platforms for case study stories.

Communication Support
When Instituto del Puente, the policy arm of Future Focused Education, launched in 2024 our comprehensive communication strategy built out a messaging framework to guide internal and external communication efforts, along with the creation of a sub-brand.

- Campaign management and direction
- Message testing and development
- Advertising strategy, production and placement
- Local and national news coverage
- Customized materials production
- Phone banking, auto-calling, and texting campaigns
- Ambassador training and coordination
Make it different. Make a difference.
Future Focused Education is changing education in New Mexico. Our 10 year long relationship has guided their growth, supported their recognition as experts & innovators in education, and has helped create the opportunities New Mexico’s talented youth deserve.
